Idio can help you deliver more engaging customer experiences and drive marketing and sales performance through predictive intelligence.
In just a few minutes you will be on a new path towards an effective and seamless digital experience. You will learn how to…
Understand the unique interests & intent of each prospect & customer
Improve content effectiveness through predictive content strategy & personalization
Drive sales performance by passing digital intelligence to your relationship managers
Idio’s unique predictive content intelligence engine complements our proven customer engagement solutions to better help B2B organizations keep pace with their customers’ needs with the right content at the right moment.
Vice President Decisioning & Analytics
I completely agree with the premise ‘you are what you read’ and if you flip it so that ‘you read what you are’, then clearly relevant content delivered in a personalized way makes Citi a much more compelling brand to want to do business with.
Idio’s ability to derive and use interest profiles on our customers allows us to tailor our retargeting to each person and greatly improve advertising efficiency.
Head of Web Performance & Marketing
Idio’s solution has really helped us to connect with our members. By serving them content that is relevant and of interest to them, we’ve seen increased engagement and have received positive feedback.
The data insights from Idio are also very helpful when we’re planning new member content.
Marketing and Communications Manager