Target your marketing based on a unified view of the customer across channels
The lack of consistency in how you interact with customers across disparate channels causes speed bumps that slow down pipeline generation. Powered by an understanding of each individual’s intent, Idio pushes recommendations to all your channels. Move from isolated channel silos to a world where they all speak your customer’s language.
Stop wasting high value time on low value tasks
Many demand generation marketers are forced to manually deal with operational complexity across a diverse set of customers, solutions, product, and content offerings. Now you can eliminate these low value activities to improve the yield and efficiency of your marketing processes. Idio helps you leverage AI for content indexing, customer profiling, and automated recommendations across all channels.
Empower your Sales team with the intelligence they need
Successful demand generation and pipeline growth represents success for Marketing, but is only the beginning of the journey for your Sales team. Understanding your prospect’s underlying needs, wants and desires highlights the likely time frame for closing, and the expected value of that opportunity. With Idio’s real-time intent profiles – at either the individual, demand unit, or account level – you can forward actionable intelligence for each opportunity to help sales close more deals faster.